I think the YouTube question depends on what you want out of it. Having your videos on YouTube will put and keep them out there to larger audience -- at least potentially larger -- than just putting your videos on Substack. If your objective is to inform the most people possible about your country, it seems like it would be a pity to stop posting them on YouTube and only post them on Substack -- unless it just takes too much time to do both.
As far as your Substack content, I'm more of a reader but I think it's great to provide all of the possibilities.
I'm a reader these days. Thank you for all the care and time you put into these vignettes of life in Bosnia. Only read a few Substack folks, and you are one. You interview well, and that's hard. Like a good priest. Most of all, a sincere nature. Shows in the videos, but a mix of all media - images, video, text - a media salad, is my suggestion going forward. They complement each other. And just turned 71 last week. Was south of you, Thessaloniki, 50 years back, but not yet into the Balkans.
We are in a similar position and maybe I can answer your question by reviewing mine.
Modulations, my main newsletter here has been doing very well and it’s a mixture of all the things you mentioned, I quite often share videos with a small write-up, featuring my electronic music jams.
Then I have Rambling Photographer, Berkshire Bimbles and then confused myself more by setting up nicklewis.substack.com with its sections, duplicating what I’ve already got. However people keep heading for Modulations.
I need to get my head straight.
I’ve also got two YouTube channels that mirror the music and photography Substack projects and like you, I feel they are a hard slog.
Engagement here is waaaaaay better.
I just wish they improved some stuff though, such as the app based post editor, it’s not got all of the features its web counterpart has and that’s a shame.
Nick, Thanks for this. I appreciate you taking the time to reply/respond. "I need to get my head straight" is me exactly. I feel a bit better now, knowing there's a similar soul out there. I do like the fact that both audio and video are better on Substack than YouTube, having said that I do think that the "majority" of users on this platform like written posts with static imagery. And then there are the "followers". How to convert them to subscribers eludes me at present.
Yes, that is a big disconnect, feels like two different platforms in one because a lot of people who follow Modulations never use the app and are therefore unaware of the following concept at all. They’ll consume my content via email and then I suspect web browser. So that is why I need to think about my issues, their frequency, text? Video? Audio? Mixture of them all? That is why I may slow mine down to an as and when release schedule, to make each one longer and more purposeful, perhaps creating a series that people are eager to get their hands on the next issue.
I think the YouTube question depends on what you want out of it. Having your videos on YouTube will put and keep them out there to larger audience -- at least potentially larger -- than just putting your videos on Substack. If your objective is to inform the most people possible about your country, it seems like it would be a pity to stop posting them on YouTube and only post them on Substack -- unless it just takes too much time to do both.
As far as your Substack content, I'm more of a reader but I think it's great to provide all of the possibilities.
I'm a reader these days. Thank you for all the care and time you put into these vignettes of life in Bosnia. Only read a few Substack folks, and you are one. You interview well, and that's hard. Like a good priest. Most of all, a sincere nature. Shows in the videos, but a mix of all media - images, video, text - a media salad, is my suggestion going forward. They complement each other. And just turned 71 last week. Was south of you, Thessaloniki, 50 years back, but not yet into the Balkans.
We are in a similar position and maybe I can answer your question by reviewing mine.
Modulations, my main newsletter here has been doing very well and it’s a mixture of all the things you mentioned, I quite often share videos with a small write-up, featuring my electronic music jams.
Then I have Rambling Photographer, Berkshire Bimbles and then confused myself more by setting up nicklewis.substack.com with its sections, duplicating what I’ve already got. However people keep heading for Modulations.
I need to get my head straight.
I’ve also got two YouTube channels that mirror the music and photography Substack projects and like you, I feel they are a hard slog.
Engagement here is waaaaaay better.
I just wish they improved some stuff though, such as the app based post editor, it’s not got all of the features its web counterpart has and that’s a shame.
Nick, Thanks for this. I appreciate you taking the time to reply/respond. "I need to get my head straight" is me exactly. I feel a bit better now, knowing there's a similar soul out there. I do like the fact that both audio and video are better on Substack than YouTube, having said that I do think that the "majority" of users on this platform like written posts with static imagery. And then there are the "followers". How to convert them to subscribers eludes me at present.
Yes, that is a big disconnect, feels like two different platforms in one because a lot of people who follow Modulations never use the app and are therefore unaware of the following concept at all. They’ll consume my content via email and then I suspect web browser. So that is why I need to think about my issues, their frequency, text? Video? Audio? Mixture of them all? That is why I may slow mine down to an as and when release schedule, to make each one longer and more purposeful, perhaps creating a series that people are eager to get their hands on the next issue.